OLR’s ‘Omni-transformation’ has allowed Denby to deliver the seamless omnichannel experience that today’s consumers demand.

Denby, the two-centuries-old, world-renowned UK pottery company, has maintained its luxury-brand status through continuous improvement and innovation.

In this digital age, consumers call the shots - their behaviors and demands move quickly. Traditionally brick and mortar retailers must evolve and integrate their data, systems, and processes across channels to ensure services like Click & Collect work seamlessly and reliably.

Keeping their commitment to superior customer experience, Denby enlisted OLR to deliver a complete end-to-end Omni transformation.

We successfully implemented Oracle Cloud Commerce (for eCommerce), Oracle Retail Customer Experience (for Customer Relationship Management), and Xstore (for POS), along with our proprietary iHUB Accelerator, to fill any integration gaps.

Now Denby has real-time visibility of online customer sign-ups and orders, with one view of order between their POS and CRM. By achieving this ‘Holy Grail’ of omnichannel integration, Denby can ensure a world-class experience regardless of how their customers prefer to shop.